Even after a year The Elephant and the Tree continues to be newsworthy - testament of the title's enduring quality.
This is the transcript:
Authors of nine new local children's books will get help with publicity
when their works are showcased at next week's Frankfurt Book Fair.
They're part of the over 80 publications and 60 authors that will be
highlighted by the Media Development Authority and ten other
organisations at the fair.
Taking part for the fourth time, MDA's Industry Assistant CEO Seto Lok
Yin says the presence of local publishers at the fair is bearing fruit.
More international publishers, literary agents and distributors are
beginning to appreciate Singapore-themed books, comics and magazines.
One example is the interest shown by a US independent trade publisher in
a local 44-page children's book called The Elephant and the Tree.
The publisher - Running Press, has bought over the English Language
exclusive rights to the book featured at last year's Frankfurt book
fair.
Its 32-year-old author and illustrator Lee Jin Pyn says the book about
environmental protection is scheduled for a worldwide launch that'll
coincide with Earth Day in 2009.
I think it's fantastic, other authors will be able to tag on that. I
always love to go the children's section in the book stores. I think
children's books don't only appeal to children. I believe every adult
has a child in you and there must be at least one book that the adult
will remember and that story will bring a smile to the adult's face. So
the children's book genre speaks not only to children but adults. That's
how I started illustrating as well.
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